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May 5, 2008
By: TOM BRANNA
Editor
Global packaging solutions leader MeadWestvaco Corporation (MWV) recently unveiled its new corporate identity as “MWV: How brands take shape.” The company’s new brand is designed to articulate in a unified voice its global packaging capabilities designed to protect and promote products, deliver supply chain efficiencies, meet sustainability promises and increase customers’ marketplace competitiveness. In essence, MWV reflects the company’s ability to help customers’ brands take shape. ...
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